Rice-Obsessed
Since 1937

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World of Regeneration Sweepstakes

Enter to win a FREE trip to Lundberg Family Farms! Experience a one-of-a-kind tour of our family farm in Richvale, California for yourself and your +1! One lucky winner of a “Golden Shovel” ticket will:

See where rice is born in our nursery

Dig into our special adobe clay soil

Peek inside our "Top Secret" popping room

Give farm dogs boops for being the goodest!

Hurry! Sweepstakes ends in:

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NO PURCHASE NECESSARY.

Legal residents of the 50 U.S. & (D.C.) 21+. Giveaway ends 4/30/24. For Official Rules and entry details visit info.lundberg.com/sweepstakes. Void where prohibited.

Sweepstakes prize valued at $4,000

Don't Take Our Word For It!

Check out what these fine folks have to say.

Taste the Difference

"Why would anyone eat any other rice? The Lundberg family grows beautiful, organic rice here in the US. The rices and products they make from rice such as rice cakes are so superior to all others, I would never think of consuming any other rices. You really need to taste the difference."

Cynthia C.

Better For You

"Brown Rice Cakes!! LOVE LOVE them - rice cakes are good for me because I need to avoid breads, and BROWN rice is better for you. Plus, to me, they taste much better, are always crispy, etc. . . . I just ordered a case to be sure I had some on hand. Great item -highly recommend it!!"

Jane H.

Perfect Ready-to-Eat Rice

"Ok, I was skeptical. I have tried a lot of ready to eat rices and none have been up to par. The taste was wrong, the texture was weird etc. But today I have found the perfect ready-to-eat rice! Lundberg, you have done well! I'm sold. I will never try another brand, because why? I've already had perfection."

Jodi O.

Rice is a plant. It grows in the ground. The way we grow it matters.

We’ve always aspired to leave the land better than we found it because we believe the health of our bodies AND our planet depend on it.

Our Regenerative Practices

Putting Our Certifications Where Your Mouth Is

It’s not easy to grow organic rice. And yet, we’re constantly making things harder on ourselves by committing to strict standards and earning the right to call our rice Regenerative Organic Certified®, USDA Organic, Non-GMO Project Verified, and Certified Gluten-Free. Because we believe the health of our bodies and our planet depend on it.